ABOUT

REFRACTION PROJECTS is an independent consultancy led by Nicholas Vandepeer.

He brings over a decade of experience building commercial partnerships between globally recognised brands and the cultural platforms, talent, and properties that reach the audiences they care about most.

His client experience spans fashion, luxury, technology, and consumer lifestyle, having developed and closed complex, multi-platform partnerships with brands including Bottega Veneta, Gucci, Alexander McQueen, H&M, COS, Samsung, Meta, Adobe, Disney, Heineken, LEGO, Estée Lauder Companies, and ASICS.

Refraction Projects sits at the point where cultural insight meets commercial strategy. We help brands understand how audiences actually engage with music, fashion, design, and lifestyle, and build partnership structures that deliver for both sides. We understand not just where brands wants to be in culture, but where audiences will embrace them.